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August 26, 2008
ESPN & SEC Sign Record-Breaking TV Deal
Yesterday the Southeastern Conference and ESPN reached a 15-year, $2.25 billion deal to televise sporting events, including football and men's and women's basketball--making the SEC schools triple their current television revenue totals--from $5.3 million to about $15 million when combined with a deal announced with CBS-TV and surpassing the Big 12 schools as the top TV revenue money-makers. ESPN's Big 12 Network blogger Tim Griffin weighs in on why the SEC trumped the Big 12. For more college football preview coverage go here or here.
August 26, 2008 at 04:55 PM in Content | Permalink
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