Consumer magazines, as anyone following the magazine industry knows, are struggling in the current economy. While the industry saw ad pages down a staggering 29.5 in this year's second quarter, Fitness magazine, a Meredith Corp. title, managed the biggest gain--18.4 percent. Here, Folio interviews Fitness publisher Lee Slattery on how the magazine is succeeding in this hard time.
July 15, 2009
Fitness Magazine Boasts Ad-Page Gain
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Wow, that is amazing as I thought the sales of all the magazins go down :)
Good for them :)
Posted by: ArticlesADay | July 16, 2009 at 01:15 AM
Nice post, thanks for sharing this wonderful and useful information with us.
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