
For the second time, seven Time, Inc. titles will
participate in an ad-editorial collaboration. Last year three Time, Inc. titles--Forbes, People and Time--coordinated coverage of the then 3-D craze. This time the focus will be Grammy Awards coverage in February. Each participating magazine including
Entertainment Weekly, Essence, InStyle, People magazine and the People extensions, will run a stand alone section called "The Grammy Insider." The coverage will run in the weekly magazines' mid-January issues and the monthly magazines' February issues. Each magazine will cover the music awards differently, featuring nominees.
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